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By anant | 11 mar 2010 | SMO |
The UK's Advertising Standards Agency (ASA) could be granted new powers to regulate marketing messages on social networking websites.
By william | 05 mar 2010 | SMO |
By william | 02 mar 2010 | SMO |
Twitter is the fastest growing social media channel among the Fortune 500, according to new research.
By anant | 19 jan 2010 | SMO |
Growing numbers of private businesses, particularly those in the media and advertising industries, have come to see social networking sites as an ideal way means of not only keeping employees happy, but of improving search engine optimisation (SEO) marketing efforts for little or no financial outlay.
By william | 18 jan 2010 | SMO |
Blogging can be a great tool for website promotion - as well as offering an instant update on news and opinions it also boosts networking capabilities and helps to put a personal 'front' on an organisation.
By william | 30 dec 2009 | SMO |
Online marketers will intersect search engine optimisation (SEO) and social media campaigns with other forms of advertising next year, according to sector commentators.
By william | 09 dec 2009 | SMO |
Many businesses have yet to invest any of their marketing spend on social media, despite it being hailed as one of the best ways for companies to engage with their customers.
By william | 07 dec 2009 | SMO |
Facebook users now comprise one-nineteenth of the world's population, according to recent figures.
By william | 30 nov 2009 | SMO |
Good news for potential holiday home insurance customers as property prices continue to fall in most countries around the globe, according to new research.
By william | 23 nov 2009 | SMO |
Popular microblogging site Twitter has altered its update message from "What are you doing?" to "What's happening?"
By anant | 10 nov 2009 | SMO |
Online advertisers and website marketing agencies are invited to enter the annual Internet Advertising Competition (IAC) Awards.
By william | 06 nov 2009 | SMO |
Anyone dealing with search engine optimisation may be interested to know that socially engineered virus-carriers are on the rise, according to security experts Sophos.
By william | 26 oct 2009 | SMO |
Social media interaction requires a back-to-basics approach to communication even for the largest firms, it has been claimed.
By william | 23 oct 2009 | SMO |
Removing social media anonymity allows marketers to glean a more accurate portrayal of their customers' personalities, it has been claimed.
By anant | 13 oct 2009 | SMO |
Supermarket giant Tesco has boosted its online marketing channel with the launch of a new iPhone application. The retailer has launched its new Tesco Finder, which allows users to find the nearest Tesco store and look through the shop's product range.
By william | 12 oct 2009 | SMO |
Companies should approach blogs as a customer relationship management tool as much as a website marketing channel, it has been claimed.