Spun Digital - Finding customers online

After a long wait, Steve Jobs has finally unveiled the iPad, Apple's spin on the slate PC.

Many people with a new blog or website are unsure how search engine optimisation (SEO) can apply to them.

Growing numbers of private businesses, particularly those in the media and advertising industries, have come to see social networking sites as an ideal way means of not only keeping employees happy, but of improving search engine optimisation (SEO) marketing efforts for little or no financial outlay.

Blogging can be a great tool for website promotion - as well as offering an instant update on news and opinions it also boosts networking capabilities and helps to put a personal 'front' on an organisation.

Firms that are successfully using search engine optimisation (SEO) to get their websites to the top of search results pages should be aware of the threat that hackers pose, it has been warned.